What runs in your browser.

“Cookies” here is shorthand for cookies and the technologies that behave like them: local storage, session storage, pixels, and scripts that read signals from your browser or connection.

What we do with the information those technologies produce is covered in our Privacy Policy. This page is about the mechanisms themselves.

• Routine Mastery does not set any cookie of its own. There are no accounts and no login session to keep, so there is nothing to store.
• Marketing pages can load Google Tag Manager, Google Analytics (GA4), Meta Pixel, and Happierleads, including session recording, when enabled in our tag container.
• Vercel provides hosting, bot protection, and aggregate analytics. Optional marketing tags do not load on directory-review or event-update pages and do not run in the private app at chalk.routinemastery.ai.
• You can block all of them in your browser without losing access to anything on the site.

Strictly necessary

Needed to deliver the site securely and to tell an automated client from a person. Turning these off is not offered, because the site cannot be served safely without them.

Analytics

Page views, navigation, and fixed conversion events, so we can understand use of the marketing site. Google Analytics may use cookies or browser identifiers.

Visitor identification

A service that infers the organization a visit may be associated with, from network information. It is aimed at business visitors — gyms, clubs, partners — not at identifying an individual family.

Advertising

Meta Pixel measures advertising visits and conversions and may use cookies or identifiers to associate activity with Meta services.

Vercel — hosting and delivery (strictly necessary)

Serves every page and may use short-lived cookies or headers for load balancing, security, and to route a request to the right deployment. Nothing here identifies you.

Vercel BotID — bot protection (strictly necessary)

Guards a small number of routes, such as revealing a gym's phone number, by reading request and device signals to distinguish an automated client from a person. Without it the directory could be harvested wholesale.

Vercel Web Analytics — analytics

Aggregate page measurement. It is cookieless by design and does not build a cross-site profile. We deliberately do not attach anything about a family, gymnast, gym, or submission to it.

Happierleads — visitor identification and session recording

When enabled through Google Tag Manager, Happierleads identifies business visits and can record page interactions. It may use cookies or browser storage. Form values and child, athlete, family, gym, email, or submitter information must be excluded from marketing measurement and recordings.

Google Tag Manager — tag management

Loads the optional marketing tags configured in our container. It does not run on directory-review or event-update pages.

Google Analytics (GA4) — analytics

Measures marketing page visits and fixed conversion events when enabled through Google Tag Manager. It may use cookies and browser identifiers.

Meta Pixel — advertising measurement

Measures visits and conversions associated with advertising when enabled through Google Tag Manager. Meta may associate browser identifiers with activity on its services.

If you follow a link from this site to a gym's website, a meet registration page, or a social profile, that destination sets its own cookies under its own policy. We have no control over those and this page does not cover them.

There is no cookie banner on this site today, and nothing here is required for you to read a page, browse the directory, or fill in a form. Your browser is the control:

• Block or delete cookies and site data for routinemastery.ai in your browser's privacy or site-settings panel. Every major browser — Chrome, Safari, Firefox, Edge — offers this per site.
• Turn on tracking protection or a strict privacy mode, which blocks third-party scripts of this kind by default.
• Use a content blocker to stop optional analytics, advertising, visitor identification, and session-recording scripts.
• Turn on Global Privacy Control in a browser or extension that supports it. Contact us about applicable opt-out rights and our handling of that signal.

If we add a service that sets a cookie or reads browser storage, we will list it here and update the effective date. Accounts, when they arrive, will need a session cookie, and it will be described here before it ships.

Ask us anything about this page at hello@routinemastery.ai.